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July 20, 2012
Beyonce has released an ad for her new perfume, Midnight Heat, and the superstar looks sultry as ever in a purple dress and windblown waves.

Bey stands against a violet-tinted cityscape as her golden hair billows in the wind, showcasing the fifth fragrance in her arsenal of scents. The “Love On Top” singer rocks a one-shoulder deep royal purple mini-dress speaking to the black tulip and purple peony notes in the fragrance. The overall iridescent and plush look is reminiscent of a gorgeous midnight sky, sparkling with countless stars.

According to the product’s website, Midnight Heat is the “ultimate evening scent, sensual and enticing with just a hint of mystery.” And the world could always use a bit more mystery, especially since most celebrity perfume ads leave little to the imagination. What do you think of Bey’s new campaign?

Via Billboard.com

Beyonce has released an ad for her new perfume, Midnight Heat, and the superstar looks sultry as ever in a purple dress and windblown waves.

Bey stands against a violet-tinted cityscape as her golden hair billows in the wind, showcasing the fifth fragrance in her arsenal of scents. The “Love On Top” singer rocks a one-shoulder deep royal purple mini-dress speaking to the black tulip and purple peony notes in the fragrance. The overall iridescent and plush look is reminiscent of a gorgeous midnight sky, sparkling with countless stars.

According to theĀ product’s website, Midnight Heat is the “ultimate evening scent, sensual and enticing with just a hint of mystery.” And the world could always use a bit more mystery, especially since most celebrity perfume ads leave little to the imagination. What do you think of Bey’s new campaign?

Via Billboard.com

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